Dr.K.S.Sreejamol is currently working as Assistant Professor of Jawaharlal Business School at Jawaharlal College of Engineering and Technology, Palakkad. She earned her Ph.D from Bharathiar University, Coimbatore. She completed her MBA in Marketing from Mahatma Gandhi University, Kottayam. She has seven years of academic experience and five years of industrial experience. Her areas of interest are Consumer behaviour, Brand management, Digital Brand management etc..,. She is an alumnus of the prestigious Indian Institute of Management, Ahmedabad (IIMA) having participated in the Faculty Development Programme (FDP) in 2021. She has also participated in various Faculty Development Programmes and conferences at leading Management Institutes and has organized KTU sponsored FDP in Jawaharlal Business School. Dr.Sreejamol has published her research work in many reputed National and International Journals.